Research Project for Confidential Client

Cover of the 2011 Design Firm Executives Survey, conducted by Karen Newcombe

For this project I conducted interviews with dozens of design and construction executives, created an online survey sent to hundreds of firms, and compiled both verbal and online responses. My report to the client included results from both the interviews and surveys, as well as recommendations based on the results for improving the firm's marketing and branding plan. 

These recommendations were subsequently added to the strategic marketing plan and implemented by the firm. 

232QAWS© Karen L. Newcombe 2016     Email:   Phone: 954-428-5457